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News | Estonia Aims for Sauna Selfie World Record

Photo by Visit Estonia

Calling all sauna enthusiasts! The Estonian Tourist Board has a unique proposition for you this International Sauna Day, June 8th. Forget the usual post-sauna rejuvenation. This year, they're inviting sauna lovers worldwide to help them set a Guinness World Record for the most photos of people in saunas uploaded to Facebook in a single hour.





The sauna, a cornerstone of Estonian culture, has been more than just a place to cleanse the body for centuries. It's a space for relaxation, social connection, and a deep sense of well-being. This International Sauna Day, Estonia aims to celebrate this communal aspect of sauna culture on a global scale, and your participation is crucial in making this celebration a success.


Here's how you can be part of the record-breaking attempt:


Heat Your Sauna:  Gather your sauna companions. Strategically cover any private areas and get ready to sweat it out on June 8th.


Snap and Share:  Capture that perfect sauna selfie between 7:00 PM and 8:00 PM Estonian time (UTC+3). Remember, strategically covered, and upload it to the designated Facebook group.


Join the Movement: Share the event with fellow sauna aficionados and help Estonia etch its name in sauna history.





By participating, you'll not only be contributing to a potential world record, but also experiencing the joy and excitement of celebrating a cherished Estonian tradition with sauna lovers around the globe. So, fire up the sauna, grab your phone, and get ready to make history (and maybe get a little zen) this International Sauna Day!


Visit the Estonian Tourist Board website for more information and to join the Facebook group. 

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